Music relates to how we’re feeling in the moment.
As a Copywriter at Job Propulsion Lab, I developed the marketing tagline, “Music, it gets me,” to be used across campaign assets. I wrote the scripts, print ads, and directed voiceover talent to express how “music gets them” through their day.
Skills: Copywriting, Scriptwriting, User Experience, Concepting, Collaboration, Directing
Use Spotify’s new app feature that recommends a song based on your mood.
Agency: Job Propulsion Lab
Recording Location: McGarrah Jessee
Creative Director: Bart Cleveland
Copywriter: Sydney Bonner
Art Director: Laura Lee Jaeckle